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I set a goal earlier this quarter:

To improve my funnel.

But I made this key mistake - which led me to give up.

(And I see many people make this same mistake.)

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How I used to work

I had a very grindset mindset 😅

Planned 947 things to get done this week.

Then I got overwhelmed and felt disappointed in myself when I couldn’t get it all done.

But I didn’t set myself up for success…

My mistakes

1. Didn’t set a measurable goal (fix funnel - but how will I know if it’s “fixed?”)

2. Didn’t break the goal down into monthly and weekly milestones

3. Stopped making progress daily

4. I overcomplicated things - it felt overwhelming, like I didn’t know where to start (because I planned too much for myself)

So if I were to redo my quarterly goal + systems, it’d look like this:

Measurable quarterly goal: increase conversion rate (IG post view to course purchase) from 0.05% to 1%

Monthly milestone: increase landing page conversion rate from 1% to 2%

Weekly milestone (example for 1 week): completed new landing page

Daily habit: complete a section of the landing page

Minimum viable action (for when I’m too busy or tired that day): spend at least 5 min making progress on landing page

That way, there’s a clear reward for me to stay consistent and focused -

Because I’m curious whether I’ll hit specific numbers (and how far I can get).

How would you apply this to your business?

Reply and let me know - it’ll be a helpful exercise!

Til next week,

Jennifer

P.S. not sure what to do next in your business? Get a clear roadmap by working with me: apply here