I was crashing out.

Some horrible placeholder AI-generated emails had just gotten sent out to thousands of people,

Instead of the emails I spent hours writing.

I immediately sent a “I’m sorry” email.

Crossed my fingers and hoped everything would be okay.

But then I got this DM…

Back up…why am I telling you this story?

I promise today’s email has a point to it.

I’m not just here ranting about my horrible situation

(It’s not that bad, looking back).

I’ve been chatting with a few creators these last few days.

Here’s what they tell me:

• “My audience can’t afford this, I should change my offer to a lower price”

• “I don’t want to annoy people, I shouldn’t promote my stuff too much.”

• “What if no one buys my course?”

• “None of my videos are getting many views, I just want people to like me…”

Here’s what I hear:

• “I’m rejecting myself before other people have a chance to.”

And it’s not like I can tell them this straight up:

• “MAKE them reject you, don’t assume they will.”

So instead I tell them this story of my worst fear coming true…

Hopefully it’ll inspire you too.

“Your emails are kinda stressing me out”

That actually wasn’t the only message I got.

This person sent me a few messages over the course of a few hours.

At first, I didn’t know how to respond…so I left it til the end of the day.

I had to take some time to calm myself down,

So I could respond from a place of curiosity instead of defensiveness.

“I’m so sorry about that,” I told him.

He saw my message right away.

We ended up having a conversation about it.

He shared a bit about how he admired my content and follows me for my personality -

How my emails always come from the heart.

I shared a bit about my struggles with the email issues,

And we understood each other better.

Then he sent me this:

My worst fears taught me I could handle them

Now, every time I think things like “maybe I shouldn’t do this, people will say no,”

I wonder: is that actually true?

Why not just go for it and make them tell me no?

Either way, I’ll win:

• They say yes → I get what I want

• They say no → I learn something new

It’s like how one of my coaching clients sent out an email and got 4 people unsubscribing.

I was scared of the unsubscribes too.

But that’s not gonna stop me from sending emails.

In fact, when I promoted my course, I got 1k+ unsubscribes:

But I made $6k (well, $11k if you count payment plans).

So it’s not really a loss, because I learn from it.

Thinking of business (and life) like that:

(A series of levels with learnings)

Makes it way more fun.

Hope you take some inspiration from today’s story and do something out of your comfort zone too 🫶 

Til next week,

Jennifer