How much I made in January

Plus a big regret I have...

In partnership with

Summary: I made $6,586.65 USD, averaging to about $58 per hour.

This month, I spent 114 hours on my business.

That’s an average of 3.8 hours per day.

I made approx. $6,586.65 USD in revenue,

So that’s around $58/hour.

Here’s the entire breakdown (plus all my mistakes + regrets this month).

Note: details are shared with premium subscribers because I talk about my experience negotiating with specific sponsors. I won’t be revealing the sponsors publicly which is why it’s for premium subs only.

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Revenue streams

The majority of my revenue came from my main course (Unhinged Life Tracking): $4,325.52 USD.

I also launched a high-ticket program that made up 20% of revenue (ADHD Content System): $1,333.36 USD (everyone did payment plans).

But I lost out on $4.5k USD in (sponsorship) revenue this month - more details for premium subscribers below.

Expenses

My largest expense is my YouTube editor/channel manager at $1,287.27 USD.

I also started counting Stripe fees as “expense” (okay I know my finance tracking isn’t perfect, but having approx. numbers is good enough for my business planning. It’s my bookkeeper’s job to get the most accurate numbers anyway): $303.67 USD.

My #1 regret this month (that cost me $4.5k)

I got an email and hopped on a call with a sponsor.

I was so excited I made this document for them:

But I messed up the deal.

Here’s what happened:

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