I bought a $303 microphone within 30 minutes of searching for it.

Someone in my DMs asked me “how? I have to sort through all the sponsored posts and AI search results to make a decision.”

My answer was simple:

I searched for real reviews.

I Googled “wireless mic reddit” 😂 

And that’s why authentic reviews are so important.

P.S. mind voting in this poll so I can make next week’s email more relevant for you? Thanks in advance ❤️ 

Ask for reviews today

1. Ask in an automated email flow, send an email, make a social media post

2. Get them from your community (polls, posts, etc.)

3. Hop on calls with users (and record them, with permission of course)

I use a Notion database for most of these - premium subs can grab the template below.

Integrate real reviews into your marketing

Pay attention to the language people use when they talk about your product.

It can make people feel like you understand exactly what they’re struggling with.

Reviews Notion template

Start collecting the DMs, email replies, and positive feedback you get.

When you need to spin up a new landing page or email funnel,

The reviews database will save you hours.

Made a Notion template so you can do the same - grab it below.

Subscribe to Premium to read the rest.